• This Powerful Video Ad Gives Us Parents a Big Hug

    We love it when big brands take the extra mile to spread an important message.
    by SmartParenting Staff .
  • This Powerful Video Ad Gives Us Parents a Big Hug
  • You’ve seen us feature video commericals especially the funny and outrageous (you may recall this one). We have tons of heart-tugging ones (here’s the latest that we just cannot watch without feeling like our chest would burst). We also love giving space to creative ads that touch on subjects that can be a tough sell: diversityinclusion, gender equality, among others. These ads go beyond encouraging a person to buy a product; it’s about changing a person mindset and spurring him into action. 

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    So we hope that this message of Tang’s latest campaign, #NotoParentJudging, gets spread far and wide (the video below has racked more than a million views). Hopefully, it will encourage us to work hard on checking ourselves before we make a comment or pass judgment. After all, parenthood does not come with a manual--we all rely on each other for advice and support. Let’s make sure our parenting community spread goodwill, strength and courage to fellow moms and dads in need. At some point, we’ve all had kids who left the house looking like they need to take a shower--even if they just did.  

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