Summer time is outdoor play time and Johnson’s Baby encourages mothers to let their kids out and play and enjoy the warm summer days outdoors, engaging in activities that not only encourage physical play but also improve social and interactive skills among young children.
Physical activity greatly improves your child’s general health and well being. Physical activity in children leads not only to physical benefits but also helps children focus, release energy and most important of all, have fun in the company of friends.
Johnson’s Baby launched Presko Play, a campaign that encourages mothers to let their kids engage in outdoor activities this summer while staying fresh and cool.
Held at the main promenade of Market! Market! at Bonifacio Global City, the Johnson’s Presko Play event centered around Futkal, its hero activity. Futkal is the current rage among the young in local barangays. Futkal is the street kid’s version of soccer. It gets its name from “football” and “kalye” (street).
Kids from all walks of life were gathered to participate in the day long activity session that provided Futkal training, and other fun outdoor activities such as Chinese garter, hula hoping, relays and ball bouncing, all to encourage outdoor play this summer while staying fresh. Futkal training and an exhibition game along with Footyrobics were the highlight of the day filled with fun outdoor activities.
After the launch, Johnson’s Baby will continue to spread their advocacy for outdoor play by going to the different grassroots barangay areas holding Futkal workshops and training.