Negosyo Idea: With P5K Capital, This Food Business Now Earns P30K Daily

Great businesses solve problems, and that's exactly what John Ryan Pangilinan and his team thought of when they came up with their product, the Burger Bomb, with just a capital of P5,000 to P10,000.

"Iniisip namin, ano ba 'yong puwede naming i-offer sa ating mga nagtatrabaho on their laptops or while they are driving?" the Burger Bomb operations manager tells the OG team.

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"Hindi siya gano'ng ka-messy," John Ryan adds. "At the same time, kahit isang kamay lang 'yong gamit mo [ay okay lang], and kayang-kaya mo naman siyang kainin."

They first set up their commissary kitchen in 2019 in a garage in a Las Piñas home. At that time, the team was made up of only five to ten members ensuring that each Burger Bomb met their standards of quality.

A silver lining amid the pandemic

Things took a sudden turn when the pandemic hit in 2020—food businesses everywhere had to bear the impact of new dining protocols. "One of the major factors na naging struggle namin during the pandemic is 'yong restrictions coming from IATF," John Ryan recalls.

"Hindi na puwede mag-dine in. Even the al fresco [naging] puro takeout na lang. So 'yong mga ibang brands namin is nagkaro'n ng downfall."

Not one to back down from a challenge, John Ryan saw the situation as an opportunity. "Do'n namin naisip na ilabas yung Burger Bomb, na mas ayusin pa 'yong menu niya para mai-offer namin siya [via] takeout counter."

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Explosively yummy burgers

The Burger Bombs may appear to be ordinary bread on the outside, but they actually explode with different fillings and flavors.

"Once the consumer bites into it or hinati nila 'to, sasabog siya kasi hindi namin tinitipid yung ating mga ingredients nito. Ang gusto namin is in every bite, makukuha ng ating consumer ang buong lasa," John Ryan says.

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What started as a menu with just three flavors—Cheeseburger, Hickory BBQ, and Pizza—now has special flavors, too: Creamy Pork Floss and Creamy Spinach. Burger Bomb also has fruit-flavored variants such as Pineapple and Mango. Each piece costs P35 and a box of six costs P190.

Since Burger Bomb offered the business for franchise in 2021, it now has fourteen branches in Luzon: in Las Piñas, Marikina, Navotas, Mandaluyong, Bataan, Cavite, Batangas, and Laguna. These days, they earn on average P30,000 daily.

Bring your crazy ideas to life

Just like any other food business, John Ryan and his team initially struggled to introduce Burger Bomb to the market. Unfazed, they took each setback as an opportunity to learn and refine their plans.

"In life, it's either you win or you learn," John Ryan shares. "Matatalo lang kami kapag hininto na namin itong pangarap namin na 'to. Every time kasi na madadapa ka, pulutin mo lang yung aral do'n at 'yon ang gagamitin mo para mas magtagumpay ka pa sa mga susunod na hamon.

"If may mga crazy ideas tayo, tuloy lang natin, kasi we'll never know kung sa'n tayo dadalhin ng mga ideas natin na 'yon. Lalong-lalo na kung talagang naiiba doon sa mga nakikita na natin or yung mga nag-e-exist na na mga produkto."

For franchising inquiries, visit Burger Bomb's Facebook page.

Watch the full video feature here:

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