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  • Animated Musical Series Educates Pinoy Kids on Being Money Smart

    Check out this creative way to introduce good money management skills to your child at an early age.
  • When is the best time to teach your child about the value of money and saving? 

    American book author, businessman and financial expert Robert Kiyosaki has one answer when asked the same question: “When your child becomes interested in money.”

    The key, then, for parents, would be to introduce their child to the concept of and the value of money early on, all while keeping in consideration the child’s age and current level of development, of course.

    But what are unique ways to successfully communicate to your child such money matters at a tender age? 

    Insurance company Prudential Life UK (Pru Life UK)’s latest initiative, the “Cha-Ching Money Smarts for Kids”, is set to help raise awareness for kids on how to handle money wisely, and is in collaboration with the Department of Education (DepEd) and Cartoon Network.

    Cha-Ching Money Smarts for Kids

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    The said project, an animated musical series launched in September 2011 in seven Asian countries, will talk about the adventures of members Prudence, Bobby, Charity, Zul, Pepper and Justin of the band Cha-Ching, in order to give kids advice on the program’s four key money management skills: earning, saving, spending and donating money. Each episode is three minutes long and features sing-along subtitles. 


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