Trish Andulte, Pampers' Senior Brand Manager told Smart Parenting, that this is the brand's biggest markdown ever.
"It's currently in the market, you'll see exactly how much you're saving for each of the sizes that you will buy."
She shared, "This has been in the works for so long, we have been interviewing moms in the past 3-4 years, and they would say they know Pampers is the best, but they can't find within their budget to sustain it."
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For example, a pack of large Pampers Rash Shield with Lotion with Aloe with 58 pieces costs 590php before, and now its only 514php. Buy it in Lazada here or in Shopee, here.
She added, "For us, we always want to go back to the heart of everything which is the customer, and the price is the barrier for them to make the switch."
Thus, the brand has decided to put all of its efforts in making it easier for parents to purchase Pampers.
"To all moms, I know value is our top priority especially with the economic realities that we are facing today. We've upgraded the product but we made it the most economical choice for you when it comes to value, not only value for your family, but also the value of the best protection for your child," Trish said.