Meet the Smart Parenting Squad 2025: Redefining Parenthood Online

Published on Jul 17, 2025
Meet the Smart Parenting Squad 2025
Cristel Go, 33 years old, mom of two

Dorothy Jane Rivera, 38 years old, mom of one

Ericka Yvette Licayan, 31 years old, mom of two

Even before becoming a parent, Ericka enjoyed sharing bits of her life online through her blog. “I guess creating content has always been something I’ve loved, but now it means so much more. This time, I’m sharing my journey as a mom, hoping to connect with fellow moms, share my experiences, and help in any little way I can.” It’s also her way to earn her own money. However, she admits there are days when she’s too exhausted or overwhelmed.
Flo Torres-Hora, 38 years old, mom of two

She wants to teach her children the importance of self-worth and the value of sharing with others. “I believe that when we know how to love ourselves, we naturally know how to love people well, too. We try to model that in the everyday moments—personal hygiene, dressing well, and offering a glass of water to online delivery riders. I hope those small things add to something they’ll carry as they grow.”
Hannah Lea Hidalgo, mom of one

“Naniniwala ako na ‘pag malalim ang faith niya, magiging mabuti siyang tao at maganda ang magiging puso niya.”
She tries to be a loving, patient, and intentional parent. “Patience is something I’m continuously working on lalo na sa stage niya ngayon na marami siyang tanong at energy!”
Nevertheless, Hannah is happy that she is also learning from her son, “Hindi ko talaga makakalimutan after ko siya mapagalitan at medyo nagka-away kami bago matulog, bigla niyang sinabi sa akin: ‘Nanay, please magbasa ka ng Bible mo, kahit nagagalit ka sa akin kasi hindi ka bibigyan ng blessing ni Papa Jesus.’ Grabe, doon talaga ako naiyak. Parang na-tap niya yung puso ko at na-remind ako na siya talaga ang precious gift sa akin.”
Jacqueline Habal, 37 years old, mom of two
Jacqueline is a working mom with two amazing kids. “We’re in that stage where routines are forming, but personalities are blooming. It’s a beautiful chaos.”

She started sharing her parenting life online to help create a space where moms could laugh, cry, and grow together. She strives to guide her kids intentionally and love them through it all.
“I want them to grow up knowing that kindness matters, big or small.”
Jaja Ferrer Capili, 33 years old, mom of one
Jaja balances motherhood with doing what she loves. She’s a runner and a photographer. She also helps brands grow through marketing and social media.

“I hope my child grows up knowing that kindness is strength, mistakes are part of growing, and when life gets tough, they can always have faith in God.”
Jaja shares how she deals with mom guilt, “I remind myself—I’m not choosing one over the other. I’m building something that can lead to meaningful experiences for my son as he grows up.”
Jesa Linatoc, 30 years old, mom of two

“Parenting is tough and, at times, isolating. Sharing my experiences online helps me connect with other parents. Even if just one parent can relate, that connection makes it all worth it.”
Jesa, who grew up shy, says she thinks a lot before she posts anything about her family, especially her kids, online. “Parenting styles differ, and sharing too much can sometimes trigger unnecessary judgment. But when it’s research-based, it opens up healthy conversations, which I’m always up for.”
“I hope my kids grow up valuing the importance of glorifying God in everything they do. Not chasing worldly things, but living for something greater.”
“I hope my story reminds other moms they’re not alone, especially in the early years of motherhood. It’s easy to feel isolated while doing the daily routines, but there’s also so much joy and discovery. When our kids see us embracing motherhood with purpose, they grow up with a strong, positive model of what being a mom truly means. I know this because my mom modeled it for me,” Jesa said.
Joanna Kammille Maligaya, 38 years old, mom of two
Kammille is a work-from-home mom and homeschools her eldest son. Her parenting style is authoritative, balanced, and nurturing. “It allows our kids to grow within reasonable boundaries and explore their abilities. We also set strict standards that expect our children to abide by, yet provide a caring environment.”

Krizza Mae Matias-Lizardo, 30 years old, mom of one

She considers the biggest reward of being a content creator is the connection she builds with other moms, “Those who message me saying, ‘Same, mommy,’ or ‘I feel this too.’ That sense of community has been comforting and meaningful, especially as a first-time mom.”
“I want my child to grow up with honesty and compassion—always to speak the truth with courage and understand others with a kind heart.”
Marjorie Joyce Yeo, 36 years old, mom of one

“We’re a family of three, and our daughter Mira is our beautiful IVF miracle,” Marjorie shares. What inspired her to share her parenting journey online is the hope of encouraging and connecting with other moms. “I’ve found so much strength, joy, and purpose in raising her.”
As a content creator, she sets boundaries with what she shares. “While I love sharing our parenting journey to inspire others, I always protect moments that are just for us. I avoid oversharing personal details and only post what feels respectful and uplifting. My family’s well-being and privacy come first, so if something doesn’t align with that, it stays offline.”
Mia Therese Arias, 31 years old, mom of one

“I want my child to grow compassionate, respectful, and understanding toward others while also having the confidence to stand up for themselves and what’s right.”
She started her content creation journey by sharing her birth story, hoping it might help other expecting moms. From there, she also shares mom-approved recommendations, including first baby and postpartum essentials, as well as kid-friendly restaurants, play spots, and family activities. “Seeing how those posts resonated made me realize I wasn’t just documenting memories; I was building a resource hub for parents like me.”
“Authenticity is your greatest strength, whether in parenting or creating content. What matters most is staying true to your values and doing what’s best for your family.”
Sheina Pajalla-Obejero, mom of two
Sheina is a professional makeup artist. She takes pride in balancing her personal and professional life with care and intention. “I’m in the active parenting stage—nurturing, guiding, and supporting my children as they grow and discover the world,” she shared.

As a content creator, Sheina also has moments when she questions if she’s doing enough or too focused on capturing memories instead of just living in them. “But I remind myself that everything I share comes from a place of love. I only post what feels meaningful and never at the cost of my children’s well-being or privacy.” She also makes sure that the time she spends online has a purpose.
Shiela Mae Cuaresma, mom of one
Shiela Mae, or Tammy, is a homemaker with a background in Computer Science. She loves matcha and bullet journaling. She’s in the early years of parenting, figuring out toddlerhood. “Our little family loves slow mornings, home-cooked meals, simple joys, and building a warm, comfortable home together.”

Through soft visuals, Tammy hopes to share parenting tips and a feeling of warmth, calm, and connection with her followers.
“I want my kid to grow up knowing that love is shown in the little things: the way we listen, the way we help, the way we care.”
She shared that when her son accidentally dropped his bottle of vitamins, Tammy lost her calm and softly said, ‘Wala na tayong money, pambili nalang natin ng food.’ Her son ran off, returned holding his piggy bank (with play money inside), and said, ‘Open mo yan mama, bili nalang tayo bago and bilhan kita food mo.’ That moment reminded me that our kids may be little, but their hearts are so big.”
Tammy also shared a typical day in her life as a content creator. “When my son sees a parcel, he asks me if I will work. When I record voiceovers, he tells his dad, ‘Papa, hinaan mo po phone mo, nag vovoice over si mama.’ To him, it’s all play and fun. And one day, when he’s older, I hope he sees this not as just posts or videos, but as little love letters from our simple life.”
Veronica Manlulu-Santos, 28 years old, mom of one

Veronica says that emotional connection is the core of her relationship with her child. She also raises her son holistically, considering his physical needs and emotional, mental, and spiritual growth. “As a boy mom, I feel it’s important to raise him with gentle but consistent discipline, so he grows up to be a kind, secure, and grounded man—gentle but firm, just like I hope he sees in me.”
Wilma Cosme, mom of one
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Her parenting style is loving, chill, and supportive. “I let my child explore at his own pace, stepping in with gentle guidance when needed. I make it a point to listen to his thoughts and feelings so he knows he’s understood, valued, and safe, no matter what.”
“I hope my son grows up knowing the importance of kindness, resilience, and self-worth.”
Zheng Liwanag, 32 years old, mom of one

“I want my son to understand that empathy, compassion, and respect are not just virtues but superpowers.”

Judy, a section editor at Smart Parenting (smartparenting.com.ph), brings over a decade of expertise in corporate, media, and development communication. A mom of two, she is passionate about driving awareness for maternal mental health.
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