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  • We noticed that you advocate the labor-intensive sector and you promote dignity of work and self-worth. Can you tell us more about your advocacies and what Filipino families can do to support them?
    The TESDA-accredited ISDANCO Foundation, of which Tisha is managing director, provides alternative skills training and is mostly geared towards women. The revenue helps fund for livelihood programs in barangays, NGOs, etc.

    For instance, ISDANCO Foundation provides beauty camps for battered women and even partners with organizations such as Sa Aklat Sisikat (SAS) to teach hardworking public school teachers helpful skills such as those for cosmetology, etc.

    “It’s important to professionalize whatever you do,” says Tisha. “People don’t realize the worth of the labor-intensive sector and just how much such labor-intensive skills have such a huge potential for growth.”

    “No matter what, Pinoys are kind,” Tisha says, and mentions how they adopt the “Pay it forward” philosophy. That’s why the ISDANCO Foundation welcomes the volunteerism of individuals who are willing to mentor individuals and communities to be able to “provide people with something that is truly their own.” It is about providing these people with the skills that will allow them to go out of the community, which is in a way a form of empowerment.

    Filipino families can support such advocacies by parents leading by example and showing the spirit of volunteerism to their children. “Children should see parents volunteering for something,” says Tisha.
    The book focuses on new mom. However, for moms who have had kids already, how can they also benefit from the book?


    “Every family is different,” says Tisha. “Every mom will have her personal way of hiring and training yaya, but what the Smart Parenting Yaya Manual offers is a way of being aware that there are different ways of doing things.” This, in turn, allows moms to be more tolerant and more open and flexible to alternative methods they can use with yaya.
    What would you say would be the top benefit/s for moms reading your book?
    Moms in general, especially new moms, tend to become stressed and anxious with the responsibilities of becoming a mom. They also tend to be panicky and to be too hard on themselves. “The Yaya Manual may allow a mom to be more forgiving to yaya and to herself, unconsciously giving yaya a little more allowance” says Tisha.

    “The Yaya Manual is about creating an environment that allows yaya to succeed, and becoming more patient. You have to trust yourself so you can hear yourself think – this allows you to make better decisions and to hear your maternal instincts.”

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