Firefly lights-up 75-ft Christmas Tree at SM Mall of Asia

Firefly Electric & Lighting Corp. (FELCO) lights up its 75-foot Christmas tree with more than 600 pieces of Firefly Compact Fluorescent Lamps (CFLs) and 47, 000 pieces of Firefly Light Emitting Diode (LED) bulbs, treating Filipinos to a bright, lively, colorful yet environment-friendly Yuletide experience at San Miguel by the Bay, SM Mall of Asia.

The new holiday attraction dubbed as the giant “Firefly Christmas Tree” showcases a dazzling display of eco-friendly lights that consumes energy equivalent to only eight flat irons. Mall goers and shoppers joined the lighting of the giant Christmas tree and welcomed Christmas with a one-of-a-kind street party filled with magical lights, fireworks, free carnival festivities and the amazing “dance of lights,” the first-ever in the country, featuring the Firefly dancers.

“We Filipinos love Christmas. It is the time of the year when families get together and Filipino overseas workers go home to be with loved ones. FELCO is once again lighting up our eco-friendly Firefly Christmas Tree to provide a venue where Filipino families can bond and enjoy “family time” while enjoying vibrant and sparkling Christmas lights,” said Jhie Greenwood, FELCO Marketing Manager.

According to Greenwood, the Firefly Christmas Tree aims to remind Filipinos that a festive Christmas celebration doesn’t need to hurt the budget and the environment. “We realize that more Filipinos are looking at cost-cutting measures to cope with the changing times and through our Firefly CFLs, we are making the lighting experience both environment-friendly and economical,” Greenwood added.

Click here to learn more about the Firefly Christmas Tree lighting event.

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Read on to learn more about the Firefly Christmas Tree lighting event.

CFLs are fluorescent lamps that give off light similar to common incandescent bulbs but with reduced energy consumption and longer life, making it economical and practical to use at the same time. A 15 watt Firefly CFL used in place of a 60 watt regular incandescent bulb saves about 82 kWh over a period of one year. This means reduced electricity bills and increased personal savings for Filipino families.

In addition, Firefly CFLs lasts up to 5 times longer than regular incandescent bulbs and they use about one-fourth the energy, producing 80% less heat while producing more light per watt. This means that a 15 watt CFL has the same illumination as that of a 60 watt regular incandescent bulb.

To further encourage usage of eco-efficient CFLs, FELCO gave away free Firefly CFLs in exchange for used or busted incandescent bulbs of any brand through its “Palit Firefly CFL” program.

Firefly Lighting products are distributed in more than 7,000 hardware and electrical stores all over the Philippines, including modern retail chain stores like Ace Hardware, Ace Express, SM Hypermarket, CitiHardware, Wilcon Builders, Handyman, True Value, Workstation and Federal Hardware to name a few.

 

For more information on Firefly lighting products visit www.fireflyelectric.com, email info@fireflyelectric.com or call (02) 2422060 to 65 and Fax (02) 2422060 loc 707.