World’s First Dreamworks-inspired ‘Edu-tainment’ Center to Rise in Manila

City of Dreams in Macau is a leading leisure destination

The world’s first DreamWorks-inspired “edu-tainment” (education + entertainment) center is soon to open in Manila.

In collaboration with DreamWorks Animation, Melco Crown Entertainment, a developer of entertainment resort facilities in Asia, today announced the education-based, interactive entertainment concept, “DreamPlay by DreamWorks”, which will be the first of its kind in the world when it opens later this year at City of Dreams Manila, a leisure, gaming and entertainment destination resort currently under development at Entertainment City, Manila, Philippines.  

Inspired by the mantra of learning through play, “DreamPlay by DreamWorks” is a revolutionary approach to family entertainment. Each experience is designed exclusively for City of Dreams Manila by the artistic and creative forces of DreamWorks Animation and iP2 Entertainment to combine the best elements of the DreamWorks library with the hands-on activities of an education-inspired play-center to create a truly one-of-a-kind family adventure.

“DreamPlay” represents an exciting blend of integrated live and digital play spaces, featuring DreamWorks’ popular characters and creative storytelling combined with innovative educational play, appealing to children and adults alike.

An artist's rendition of the Kung Fu Panda attraction

Guests will immerse themselves in the world of DreamWorks Animation, interacting directly with their favorite characters through revolutionary experiences. Interactive environments, featuring the very latest digital technologies, will enable kids to engage in a wide range of thrilling activities, interacting with beloved characters from DreamWorks Animation’s world-famous franchises including Kung Fu Panda, Shrek, Madagascar and How to Train Your Dragon.

“Melco Crown Philippines' collaboration with DreamWorks is a further illustration of our expertise in developing world-class, innovative and ground-breaking entertainment for leisure seekers both in the Philippines and internationally. The ‘DreamPlay’ concept delivers an education experience through spontaneous and sensory play that represents an industry first,” explained Clarence Chung, Chairman and President, Melco Crown (Philippines) Resorts Corporation.

Paul Kurzawa, Head of Retail Development & Entertainment, DreamWorks Animation said: "We are very excited to work with Mr. Lawrence Ho and Melco Crown Entertainment to build something that we believe is a truly unique way for children to experience, learn and interact with the characters and worlds of DreamWorks Animation." 

In January 2014, City of Dreams Manila introduced Hollywood-celebrity trendsetting Nobu brand, marking the first Nobu Hotel in Asia. With the addition of the world’s first “DreamPlay by DreamWorks” edutainment center, City of Dreams Manila is a step further in realizing its overall vision to deliver world-class and diverse innovative lifestyle and entertainment offerings, and to support the Philippine government’s strategy to broaden the appeal of the Philippines as a leading leisure destination in Asia.

Top photo from cityofdreamsmacau.com. Thumbnail photos from tweenbox.com