
Teresa Rufino, the mompreneur behind BabiestoToddlers.com, an online store featuring unique products for babies to toddlers, started her business for reasons similar to those of quite a few other online mompreneurs — because one, she is a mom who wants the best for her kids, Leandro and Pablo; and two, she wants to help her fellow moms by providing high quality, mom-recommended products through a convenient platform.
A journey that started with pregnancy
Teresa shares a little bit more of her journey in her own words:
“I had a difficult second pregnancy, which made it hard for me to move around. I would look at all these wonderful things being offered but unfortunately were not available in our market. Then I realized there was a need to bring in smart products that makes moms lives easier.
I decided (to build a business) online because we wanted to reach out to the breastfeeding mommies that have to feed on three-hour cycles, mommies with cesarean births, working mommies and mommies busy raising their families.”
She and her mother actually co-own a manpower and janitorial company that Teresa used to run before she had kids.
“Both businesses are service oriented, so it had a lot in common with what I am doing in Babies to Toddlers operations-wise, but the bottomline is that we are providing a service that focuses on our customers’ needs,” Teresa says. “For now, I am focusing my time on raising my kids and Babies to Toddlers; we have an office but I am able to operate from home most of the time.
Since I get to work at home, I get to spend time with my kids. Weekends and vacations are family bonding sessions. Time management is key to balancing everything.”
[previous|page|next]
The uniqueness of Babies to Toddlers
Teresa says that she and her team at Babies to Toddlers — including her husband, Charles — take pride in their hard-to find items, which they have pre-selected. “We have brought the best of what the baby world has to offer in the easiest possible way — delivered right to your doorstep,” she adds.
Teresa also says that she sources most of their products. “I go to trade shows and we are also approached by many local and international distributors,” she explains. They also do a lot of research before coming up with their selections.
Exciting plans ahead
When asked if business has been rewarding so far, Teresa had this to say:
“Honestly, I really didn't know how long this was going to last and if it would be accepted in our society. We are one of the pioneers of baby and toddler products in the Philippines. Now, social media has opened the doors for us to be able to reach our market and we've been graciously been received by the Filipina mommies. Exciting? Super, we've only just begun and we’ve got lots of exciting plans ahead for Babies to Toddlers.”
Go for it, moms!
Lastly, Teresa has a few words of advice for the moms who want to start their own business or launch their own products: “Get into something that you are passionate about. The rest will follow. Go for it!”
To know more about Babies to Toddlers, log on to www.babiestotoddlers.com or send an email to contact@babiestotoddlers.com.